The Goal, The Dream, The Vision! Rubitstore!
Redefining Beauty Shopping in Nigeria and Beyond.
Rubitstore (Rubit Global Store) is Nigeria's No.1 Beauty E commerce leading focused on making authentic beauty, personal care, and lifestyle products more accessible to customers across Nigeria and around the world. The company is reputable for scaling it's brand via word of mouth and is well known for retailing only authentic beauty products.
Our product range spans skincare, makeup, hair products, hair care essentials, beauty accessories, supplements, and women’s underwear, giving customers access to a wide selection of carefully sourced products from the convenience of their homes.
At the heart of Rubitstore is a simple commitment: to give you an excellent and outstanding shopping experience. We hope to make shopping for quality and authentic beauty products easier, more convenient, and more reliable.
Built on Trust and Authenticity
Rubitstore has built its reputation around the distribution and retail of authentic beauty products. We understand that authenticity is especially important when it comes to products used on the skin, hair, and body, which is why we place strong emphasis on product sourcing and customer satisfaction.
Over the years, the Rubitstore brand has grown significantly through customer referrals, word-of-mouth recommendations, social media visibility, and the trust of our growing customer community.
Our customers remain one of the most important drivers of our growth. Every recommendation, repeat purchase, and positive customer experience contributes to the continued development of the Rubitstore brand.
Nationwide and International Delivery
We are committed to making our products accessible beyond a single territory. Rubitstore facilitates the delivery of packages to customers across Nigeria and to customers in various parts of the world, helping Nigerians and beauty enthusiasts internationally access products from our ever growing catalogue. Our international delivery service currently excludes Iraq and Russia.
As our platform continues to grow, we remain focused on improving our logistics, order processing, and delivery experience so that customers can receive their purchases conveniently and efficiently.
Our Growth Story
Rubitstore has experienced significant growth since its establishment, developing from a growing beauty retail business into a recognized e-commerce brand with a strong digital presence.
In 2022, Rubitstore recorded over ₦2 billion in sales, representing a significant milestone in the company’s growth journey.
Our social media approach has allowed Rubitstore to reach a broad customer base while building a recognizable brand within Nigeria’s rapidly expanding e-commerce and beauty market.
Empowering Sellers and Individuals
Beyond selling products directly to consumers, Rubitstore has also developed a network of sellers, entrepreneurs, and individuals who participate in our growing commercial ecosystem.
Rubitstore has partnered with more than 500,000 active sellers and individuals, creating opportunities for people to participate in the beauty retail industry and connect with customers through our platform.
This network is an important part of the Rubitstore ecosystem and reflects our broader vision of creating more opportunities within the digital commerce space.
Competing in a Growing E-Commerce Market
The Nigerian e-commerce industry continues to evolve rapidly, with customers increasingly turning to online platforms for convenience, product variety, and competitive pricing.
Rubitstore operates within this growing market and competes, both directly and indirectly, with established online retail platforms and marketplaces such as Jumia, Jiji, and Konga in Nigeria, as well as major international e-commerce platforms such as Amazon.
However, our approach is centered specifically around our customers, our product categories, our seller ecosystem, and our commitment to beauty and personal care.
Our Vision for the Future
Rubitstore is taking over the world.
Our goal is to become a trillion dollar company, with branches all over the globe. We are continuously working to expand our product catalogue, strengthen our seller network, improve our customer experience, shorten our delivery time to under 30 minutes and make beauty and lifestyle shopping more accessible through AI (Artificial Intelligence) technology.
Our long-term vision is to build Rubitstore into a globally recognized African e-commerce brand, connecting customers with authentic products while creating opportunities for sellers and entrepreneurs across the continent and beyond.
From our products to our delivery network and our growing community of sellers and customers, everything we do is driven by one goal:
Welcome to Rubitstore.
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